Franchise 50532
Paso Robles, CA
805-226-7598


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Fudge for Soldiers Promotion Sends A Bit of Home to Troops

PRESS RELEASE -- For Immediate Release

FUDGE FOR SOLDIERS PROMOTION SENDS A BIT OF HOME TO TROOPS

Paso Robles, CA (November 12, 2009) - "Buy fudge and soldiers get some too!" That is the new promotion at Rocky Mountain Chocolate Factory in Paso Robles. During November, the store is keeping track of all the fudge sold in any flavor. In December, the staff will make and send a matching amount to soldiers serving outside the country as a holiday gift from home.

"As we approach the holiday season, we think of those serving far from home. We want to make sure they have a little something special to remind them of home.", said John Button, owner of the Rocky Mountain Chocolate Factory store in Paso Robles.

The store, known for premium chocolates, fudges, caramel apples and gifts all hand-made the old fashioned way with a copper kettle and marble candy table, is extra busy in November and December making treats for holiday gifts and filling special orders. Now they will have one more extra special order to make and ship.

"All of us in the store want to contribute directly, as well as offer our customers a convenient way to give our soldiers some treats from home for the holidays too.", Button added.

"We started this project last year and were surprised by the community's support.", commented Patricia Parham, store manager. "In all we sent 155 pounds of fudge to the soldiers last year. It was great! We really want to do it again. Now, with so many more soldiers in the Middle East, we'd like to send even more."

The store, at 1106 Pine St. in Paso Robles, is open Sun 12 pm to 10 pm and Mon-Sat from 10 am to 10 pm and can be reached at 805.226.7598 or info@rmcfpasorobles.com.

For more information, contact:
John Button
Rocky Mountain Chocolate Factory
(805) 226-7598
john@rmcfpasorobles.com
www.rmcfpasorobles.com

More reasons chocolate is good for you

The Dec 2 NBC Today Show (read at: http://www.msnbc.msn.com/id/28001153/), included a summary of even more reasons recent research is showing chocolate has some great benefits.

We know that dark chocolate cocoa powder has up to three times the antioxidants found in green tea, plus twice the antioxidants in red wine; that�s good for your heart. And studies have shown that dark chocolate�s polyphenols affect serotonin levels in the brain; that�ll boost your mood. But this year dark chocolate has gained even more favor in medical circles. In one study, heart-transplant patients showed a decreased risk of clogged arteries two hours after consuming 40 grams of dark chocolate. In another, researchers from the University of Illinois found that subjects who ate a 22 gram dark chocolate bar daily for two months lowered their blood pressure and cholesterol levels. And investigation is underway to see if dark chocolate can be used to decrease PMS symptoms. Sweet news for us all.

We Support Our Hometown Heroes in the Supplies for Soldiers Program

Rocky Mountain Chocolate Factory in Paso Robles is pleased to partner with Supplies for Soldiers in an effort to send every soldier a little "slice" of home. For every pound of fudge bought, we will donate a pound to Supplies for Soldiers. All fudge will be sent to a soldier that calls San Luis Obispo County California their home.

Even though they are distant, our soldiers are part of our community as is our business. It is our privilege and our obligation to support these fine servants of Our Country and County in every way we can. We are honored to participate.

Help support your local soldiers today. Make your purchase anytime during December to participate.

Sweet Rewards Club

We are pleased to announce our new rewards club. Along with the new Sweet Rewards gift cards, in October we are introducing our customer loyalty program.

Stop in the store and complete a short form to join. You'll receive points for your purchases that can be redeemed at our store for fun and tasty prises. You can also be a member of our birthday club and receive a discount certificate to use on your birthday.

Corporate Gifting Open House

Our holiday gift open house on October 2nd was a great success. Thanks to all who participated. We displayed and sampled the wide range of gift items we can ship to your customers, employees and business partners. A one-stop opportunity to clear your list.

While it is too late for the open house, it's not too late to take care of the folks that have made your business work. Give us a call to arrange for gift box assortments, gift baskets, or other Paso Robles items to be delivered or shipped to anyone on your list.

New Summer Hours

We will be open until 10 pm every weekday this summer.

Together with all the great summer movies and warm nights out, we're now open an extra two hours until 10 pm every weekday. Stop by after dinner or a movie for a treat.

And, remember, our candy is allowed in the theater so get your favorites to enjoy while you watch a summer blockbuster.

New Fundraiser Programs

We've got three great programs this year to help your non-profit organization raise funds.

First, our store-made caramel apple program. Stand out from the crowd by offering something unique that is made locally. You sell coupons for caramel apples while keeping a significant portion of the proceeds for your organization. The buyer gets a great deal to "buy" a caramel apple for less than retail in our local store. Everybody wins!

Second, our store-made fudge program. Another unique product that is made locally. You sell coupons for our delicious fudge flavors while keeping a significant portion of the proceeds for your organization. The buyer gets a great deal to "buy" any of the many fudge flavors for less than retail in our local store.

Third, a candy bar program that's second to none. More profitable than alternatives and super convenient when you get re-stocked directly from our local store.

For any of these programs, stop by to talk, or e-mail us, and ask for the details.

We can support only a limited number of organizations on a first-come-first-served basis, so get in touch with us now!

If you're a non-profit, now's the time to take full advantage of us and get the dollars rolling in with either of these profitable fundraising programs.

Rocky Mountain Chocolate Factory Helps Fight Breast Cancer with Caramel Apple Promotion

Paso Robles, CA (September 27, 2007) � �Buy a Caramel Apple, Help Fight Breast Cancer.� That is the theme of a charitable promotion offered by Rocky Mountain Chocolate Factory during the month of October.

�Because October is Breast Cancer Awareness Month, we wanted to do something to help raise breast cancer awareness,� commented John Button, owner of the Rocky Mountain Chocolate Factory store located at Paso Robles, CA. �Our customers can enjoy our amazing caramel apples knowing a portion of our sales will go to a worthy cause.�

The parent company, Rocky Mountain Chocolate Factory, Inc., has partnered with Susan G. Komen for the Cure, the leader of the breast cancer movement, encouraging its stores to sell specially labeled caramel apples from which 10% of the proceeds will be donated to Komen for the Cure to help fight breast cancer.

�We admire the work being done by Susan G. Komen for the Cure, and it is a privilege to be partnering with them on this promotion,� stated Ed Dudley, Senior Vice-President of Sales and Marketing for Rocky Mountain Chocolate Factory. The Company guarantees a minimum donation of $5,000 to the Komen for the Cure.

The store is open Sun-Thu 11 am to 8 pm and until 10 pm on Fri-Sat and can be reached at 805.226.7598 or info@rmcfpasorobles.com.

About Susan G. Komen for the Cure
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure and launched the global breast cancer movement. Today, Komen for the Cure is the world�s largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure, they have invested nearly $1 billion to fulfill their promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-800 I�M AWARE.

About Rocky Mountain Chocolate Factory, Inc.
Rocky Mountain Chocolate Factory, Inc., headquartered in Durango, Colorado, is an international franchiser of gourmet chocolate and confection stores and a manufacturer of an extensive line of premium chocolates and other confectionery products. As of August 22, 2007, the Company and its franchisees operated 323 stores in 38 states, Canada and the United Arab Emirates. The Company�s common stock is listed on The NASDAQ Global Market under the symbol �RMCF�.

Dark chocolate may reduce blood pressure, improve insulin resistance

American Heart Association rapid access journal report:

DALLAS, July 19 � If you have high blood pressure, a daily bar-sized serving of flavonol-rich dark chocolate might lower your blood pressure and improve insulin resistance, researchers report in Hypertension: Journal of the American Heart Association.

For more information see: http://www.americanheart.org/presenter.jhtml?identifier=3032114
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